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This VR is on fire! VisionThree creates VR experiences for FDIC.

VisionThree is getting excited for the debut of two Virtual Reality (VR) experiences this week at the 90th annual FDIC International tradeshow, here in Indianapolis.

VR and tradeshows are a perfect combination. Creating fun, memorable experiences that allow attendees to do things they normally couldn’t with products or services in a tradeshow environment is something VR excels at. We’ve been hard at work for the past month creating two engaging VR experiences for this years FDIC show. Here’s a quick preview!

This massive stage will hold two independent VR experiences for Globe.

This massive stage will hold two independent VR experiences for Globe.

For Globe Turnout Gear, makers of athletic gear for firefighters, we’ve created a roof trenching VR experience that will test their speed and accuracy when swinging an axe to manually vent a roof! They’ll get completely dressed up in Globe’s Athletix gear, climb a ladder onto the stage and our physical roof prop, then don the VR headset and axe to experience the game – all in an effort to experience the freedom and flexibility of their gear. It’s going to be hot! [Booth 2411]

Akron Brass is using real hoses and nozzles combined with a VR environment.

Akron Brass is using real hoses and nozzles combined with a VR environment.

Akron Brass Company carries a broad array of firefighting equipment. Of note this year is their UltraJet nozzle – a revolutionary and practical upgrade to standard hose nozzles. And when physically spraying with the nozzle using real water in the booth didn’t work out, Akron turned to us to recreate a water-spraying experience focused on the ease of use of the UltraJet nozzle. To do that, we created a game-like virtual target range where attendees will spray various practice targets while they switch through and learn the four nozzle settings. Once complete, they enter a challenge mode where they have to use those sprays to fight some vehicle fires that drop from the sky around them! It’s exciting and fun, and sure to be a (water) blast! [Booth 1805]


If you’re attending the show, visit our experience at either booth and see what the VR fuss is all about first hand. If you can’t make it, stay tuned for in-depth updates on each of these exciting projects in the coming weeks!
Eric DavisVisionThree