They were a smaller medical company with highly-specialized products, going up against major players in the industry. VisionThree worked with them to design and build a complete tradeshow experience complete with custom software that showcased their products in a visually exciting and engaging way. From the booth’s giant widescreen touch wall down to the sales staff’s iPads, interactive 3D visualizations combined with unique content presentation to create a truly engaging experience that managed to capture the attention of attendees and competitors alike.